86 Not so random marketing ideas to help your business grow and prosper.
Do you know your customers? What is the most profitable type of customer? How many new customers are you attracting every year? Is it more than the number of customers that stop buying from you (we hope so!). If you were to embark on any marketing or lead generation activity, what type of customers are you targeting? Is the expected amount of additional revenue larger than the cost of the marketing activity? If you don’t know yet, we’d recommend that you take a moment to have a coffee and think about it.
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